April 2013 | NYC
To gain exposure during the NewFronts, we produced a comScore NewFronts VIP "White Glove, Black Car Service" promotion for key media, advertiser and agency clients. The campaign included special delivery packages with an invite and branded service bell, data concierge and car service during NewFronts week in NYC. The cars gave comScore brand exposure while also building a positive brand experience for our clients.
